inspiring creativity

being creative is always a source of inspiration. well, i mean if you are editing some project you tend to turn to similar things in search of an example. and then you suddenly see how pieces of the puzzle should be placed all together. most of the times it has nothing to do with the example you used.

during the shoot you simply do not have any time to look at things, but even think. you just have to make a decision fast. and so you just do it without spending any second to think that you are not capable of something. you have to be creative.

during the last shoot we were filming a web film for printing company. we had around 5 hours total to shoot everything, and so when we had just 5 minutes left for ready product 4-stored warehouse, we asked a guy working there with a crane-car for help. we attached the camera to the car-reels with gaffer tape, and then the car took it 40 meters up. it was quite an experience, especially because i hoped, the camera would not brake. it did not. and as a result we got a cool shot for the video.